Privacy Policy & Cookies

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The protection of your personal data is very important to Mexpression (Muslim Expression). We would therefore like to inform you in the following pages about the data collected during your visit and the purposes it is used for. Should you still have any queries about the handling of your personal data, please contact our officer.  You must read this privacy policy carefully and by browsing or otherwise using this Site, you are agreeing that you have read this Policy. 

The ongoing further development of technology, changes in our services or the legal situation as well as other reasons can require adjustments of our data protection notice. We therefore reserve the right to change this data protection declaration at any time and ask you to regularly inform yourself about the current status. When we say/ use "Mexpression", “Muslim Expression”, “us”, “our” or “we” in this Policy, we are referring to MUSLIM EXPRESSION LTD, a company incorporated under the Laws of England and Wales, under the Company number 11235144  UK. 

For the purposes of the General Data Protection Regulation (Regulation (EU) 2016/679, the “GDPR”), MUSLIM EXPRESSION LTD is the “data controller” (as defined in the GDPR) of the personal data, when it determines the purposes and means of the processing of personal data.

In addition, under the GDPR:

• ‘personal data’ means any information relating to you and that identifies you, directly or indirectly;
• ‘processing’ means any operation or set of operations which is performed on personal data or on sets of personal data.

1. a   IN EXTENT OF THE PERSONAL DATA PROCESSING 

We fundamentally collect and use the personal data of our users only insofar as this is required for the provision of a functional website and of our contents and services as well as for the implementation of our business purpose and agreement. As a rule we collect and use the personal data of our users only after the user has given his/her consent. Exceptions apply in such cases where it was not possible to obtain prior consent for factual reasons and where the processing of the data is permitted because of statutory requirements.

1. b   PURPOSE AND THE LEGAL BASIS FOR THE PROCESSING OF PERSONAL DATA

We process personal data only to fulfil our contractual obligations or to preserve our overriding legitimate interests. Our legitimate interests are the implementation of our business purpose. When we collect personal data through forms, fields marked with an asterisk are mandatory. Indeed, some of the personal data we request from you are either necessary for us to perform a contract between you and Muslim Expression Ltd, or to provide you with a service you have asked for, or to comply with legal requirements. If you do not provide the personal data marked with an asterisk, this may affect the goods and services that we can provide.

Insofar as we obtain consent from the data subject for processing operations of personal data, Article 6, paragraph 1, sentence 1 lit. a EU General Data Protection Regulation (EU-GDPR) serves as the legal basis for the processing of personal data. In the processing of personal data required to perform a contract of which the contractual party is the data subject, Art. 6 paragraph 1 sentence 1 lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures. Insofar as processing of personal data is required to fulfil a legal requirement that our company is subject to, Art. 6 paragraph 1 sentence 1 lit. c GDPR serves as the legal basis. In the case that vital interests of the data subject or another natural person make the processing of personal data necessary, Art. 6 paragraph 1 sentence 1 lit. d GDPR serves as the legal basis. If processing is required to protect a legitimate interest of our company or of a third party and the interests do not override the interests, fundamental rights and freedoms of the data subject of the first-named interest, Art. 6 paragraph 1 sentence 1 lit. f GDPR serves as the legal basis for the processing. 

We collect and process personal data for the following purposes:

• Customer relationship management where we mainly collect identifying data such as your name and your contact details;
• Management of the orders where we collect information such as your name, e-mail address, billing address, delivery address, telephone number, product selections, credit card or other payment information;
• Sending commercial communications, in particular via your subscription to our newsletters by entering your e-mail address;
• Organization of competitions or promotional operations where we collect data such as your name, e-mail address or telephone number;
• Management of the after-sale service when Muslim Expression answers to requests regarding our products or our brand if you contact us at  info@mexpression.co.uk 
• Management of the customer reviews on products for which we collect at least your e-mail address;
• Analysis of the ergonomy of our Site via some cookies or other technologies allowing us to collect information about your online browsing, such as information regarding your browser type, the country code where your device is located, the pages of our website that were viewed during your visit, the advertisements you clicked on, and any search terms that you entered on our Site
• Our Site may also use a website recording service which may record mouse clicks, mouse movements, page scrolling and any text keyed into website forms. Data collected by this service is used to improve our website usability. If the information collected, is stored and is used for aggregated and statistical reporting. All the data collected in connection with the ergonomy of the Site is statistical data about our users' browsing actions and patterns and does not identify any individual.
  
  If you wish your website activity not to be recorded, please let us know via e-mail info@mexpression.co.uk 

1. c   CATEGORIES OF PERSONAL DATA RECIPIENTS AND DATA TRANSMISSION

We forward personal data to our business partners and service providers for the implementation of the business purpose. To implement our business purpose we use typical contact and address data of our customer and business partners. We typically receive the personal data direct from the data subject or with the consent of the data subject and also in exceptional cases from third parties.

Insofar as nothing to the contrary is stated in the following sections, no forwarding of your data to third parties takes place, unless we are legally obliged to do so, or the data transmission is required to perform the contractual relationship or you have previously given your explicit consent to the forwarding of your data. External service providers and partner companies, such as, for example, online payment providers or the shipping company tasked with the delivery, only receive your data insofar as it is necessary for the execution of your order. However, in these cases the extent of the transmitted data is restricted to the minimum required. Insofar as our service providers come into contact with your personal data, we assure that the regulations of the data protection laws are observed in the same manner. Please also observe the data protection notices of the individual providers. The individual service provider is responsible for the contents of third party services, whereby we verify as far as can be reasonably expected that the services observe statutory requirements. We disclose personal data to government bodies and law enforcement agencies to comply with legal obligations or protect some rights.  We release account and other personal information when we believe release is appropriate to comply with  other companies and organizations for fraud protection and credit risk reduction. We will also disclose data to successors in title to our business (in the case of a transfer of assets or if we sell any or part of our business).

1. d   TRANSMISSION TO THIRD COUNTRIES

Essentially we do not forward personal data to recipients in third countries (i.e. countries outside of the EU). Should data be forwarded to recipients in third countries, we assure not only that we will obtain the permission required for the forwarding, but that the third country recipient also assures an adequate level of data protection (or derogations for specific situations pursuant to Art 49 paragraph  1 GDPR applies). 

1. e   DATA SECURITY

We have taken extensive technical and organisational precautions to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our security procedures are regularly checked and revised to take into account technological progress.  However, please note that we cannot guarantee the security of any personal data that you transfer over the Internet to us via using public location wifi. 

In specific case we forward personal data to recipients in third countries (i.e. countries outside the EU). 

• United States of America

In these specific cases we give the following guarantees as described in Art. 44 GDPR: 

• EU standard contractual clauses 
• Privacy shield

1. f   DATA DELETION AND STORAGE PERIODS

The personal data of the data subject is deleted or blocked, as soon as the purpose for which it was stored no longer applies. Storage can also be effected if this was required by the European or national legislators in European Union regulations, laws or other stipulations that the person responsible is subject to. The data is also blocked or deleted if a statutory storage period prescribed by the cited standards expires, unless there is a need for continued data storage for the purposes of a conclusion or performance of a contract.  When necessary, we rely on the Commission Adequacy decision on the EU-U.S. Privacy Shield or we may ask them to enter into contracts based on the template adopted by the European Commission according to Article 46.2 of the GDPR (Adequacy decision and model clauses adopted by the EU Commission are available via this page). 

We may use cookies in order to improve our web presence and to optimise use for you, but also for advertising purposes. We issue these cookies to facilitate navigation on our website. When accessing our website, information about your browsing may be saved in some "cookies" files installed on your device. Cookies are small text files that are stored on your devices when you call up our website and enable a renewed identification of your browser. Cookies may store information, such as, for example, your language setting, the length of visit to our website or the entries you made there. This avoids the need to re-input all the required data afresh at every session. Moreover, cookies enable us to detect your preferences and to tailor our website to your areas of interest. They can also be issued by our providers in order to offer you personalised advertising when you access other websites. In addition, some cookies may be on different areas on our Site, displaying advertising content from third-parties advertisers on your device. Please note that only the issuer of a cookie may read or modify information contained therein.

Most browsers accept cookies automatically. If you would like to prevent the acceptance of cookies, you can select the setting "accept no cookies" in the browser settings. How this works in detail can be found in the instructions of your browser manufacturer. Cookies already stored on your computer can be deleted at any time. However, we would like to point out this may restrict the functionality of our web presence.

2. a   COOKIES USED

We use cookies in order to design our website in a user-friendly fashion. Cookies we use in your device allow us to recognize your browser when you connect to our website.

We issue cookies for the following purposes:

1. Establish traffic statistics (number of visits, page views, abandonment during the order process) to monitor and improve the quality of our services
2. Adapt the presentation of our website to the display preferences of your terminal
3. Memorize information entered in forms, manage and secure access to specific and personal places such as your account, manage your shopping cart. We may send you e-mails to keep you informed of the status of your order: you can unsubscribe at any time by clicking on the unsubscribe link in each email
4. Provide you with content, including advertising, related to your interests and customize the offers we send you.

2. b   THIRD-PARTY COOKIES

When you access our Site, one or more cookies from our providers ("third-party cookies") may be placed on your device via the pages of our website or via content displayed in our advertising spaces. The cookies placed on our website by the providers we use to promote our activities and our offers are designed to identify the products seen or purchased on our website in order to personalize the advertising offer sent to you when you access other websites.

The cookies contained in the advertising spaces of our website are intended to establish statistics on advertisements (such as how many times it was displayed, which advertisements were displayed, number of users having clicked on each advertisement etc.)

The issue and use of cookies by third parties are subject to the privacy policies of these third parties. We have no access or control over third-party cookies. However, we make sure that the partner companies treat the information collected on our website exclusively for our needs and in compliance with any applicable regulations.

You can refuse third-party cookies by an appropriate setting of your browser. Any setting can modify your browsing on Internet and your conditions of access to certain services requiring the use of Cookies. You can configure your browser software so that cookies are saved in your device or, in order they are rejected, either systematically or according to their issuer.You can also configure your browser so that the acceptance or rejection of cookies is offered to you punctually, before a cookie is likely to be registered in your device. If your browser is set to refuse all cookies, you will not be able to make purchases or take advantage of essential features of our Website, such as keeping products in your cart or receiving personalized recommendations. The configuration of each browser is different. It is described in the help menu of your browser, which will allow you to know how to change your wishes for cookies. You will find more information on how to eliminate or control cookies on http://www.aboutcookies.org.uk/

We might display or send personalized content or communications using profiling techniques (defined by the GDPR as any form of automated processing of personal data evaluating the personal aspects relating to a natural person, in particular to analyse or predict aspects concerning the data subject's personal preferences or interests, behavior or location).

3. a   PERSONALIZED ADVERTISING BANNER

After browsing our Site, personalized banner ads may be displayed when you are on other websites. We are committed to providing you with offers that are relevant to you. Thus, the advertising banners that will be displayed will relate to products that have been viewed by browsing our Site from your device. The service offered by our provider aims to offer personalized advertising displaying products or services based on the recent behavior of Internet users on the sites and applications of its partners. To do this, our provider recognizes users using cookies. To learn more about this or to disable this service, click here.

3. b   TARGETED INFORMATION

When you agree to be contacted by us for commercial purposes, we may send you e-mails and other communications about goods and services that may be of interest to you. We do this by studying our customers' online browsing and shopping habits, and providing them with information about the products they have viewed and those they use. If you have indicated your preferences when you have given us your details, we will use them to better select the information we will send you.

We use online browsing data to track use of our Site in order to understand which products and services are of interest to you and to collect certain personal information such as name, email address, phone number, and a unique identifier associated with your device. This information is then used to assist you in the buying process including by contacting you from time to time (either by email or SMS) or to personalise advertising displayed to you online.

4. a   RIGHTS OF THE AFFECTED PERSON

If your personal data are processed, you are the affected person in the meaning of GDPR and you have the following rights against the responsible person:

4. b    RIGHT TO INFORMATION

You can demand from the responsible person a confirmation of your personal data processed by us which affect you. 

If there is such processing, you can demand information on the following from the responsible person:

1. the purpose for which your personal data is being processed;
2. the categories of personal data being processed;
3. the recipient and/or the categories of recipients to whom the personal data affecting you are being or will be disclosed;
4. the planned storage time for the personal data affecting you or, if concrete details on this are not possible, the criteria for determining the duration of storage;
5. the existence of a right to correction or deletion of the personal data affecting you, a right to restrict the processing by the responsible person or a right to object to this processing; 
6. the existence of a right to appeal to a supervisory authority
7. all available information on the origin of the data if the personal data were not collected from the affected person;
8. the existence of automated decision-making, especially profiling,   pursuant to Art. 22, Paragraphs 1 GDPR and – at least in these cases – significant information about the logic involved and the scope and the intended effects of such processing for the affected person.

You have the right to demand information about whether the personal data affecting you are transferred to a third country or an international organisation. In this context, you can demand to be informed about the suitable guarantees in Art. 46 GDPR in connection with the transfer.

4. c   RIGHT OF CORRECTION 

You have the right to correction and/or completion against the responsible person, if the personal data processed that affect you are incorrect or incomplete. The responsible person must make the correction without delay.

4. d   RIGHT OF RESTRICTING THE PROCESSING

Under the following prerequisites, you can demand the restricting of the processing of the personal data affecting you:

1. if the correctness of the personal data affecting you has been disputed over a period, which enables the responsible person to check the correctness of the personal data;
2. if the processing is unlawful and you eject deletion of the personal data and instead of this you request the restriction of the use of the personal data;
3. if the responsible person no longer needs the personal data for the purpose of processing, but you need these for asserting, exercising or defending legal rights, or
4. if you have appealed against the processing pursuant to Art. 21, Para. 1, GDPR and has still not been determined whether the legitimate grounds of the responsible person outweigh your grounds.

If the processing of the personal data affecting you is restricted, these data, apart from their storage, may only be processed with your consent or for asserting, exercising or defending legal rights or to protect the rights of another natural person or legal entity or on the grounds of an important public interest of the Union or a member state.

If the restriction of the processing is restricted pursuant to the abovementioned prerequisites, you will be notified by the responsible person before the restriction is lifted.

4. e   RIGHT OF DELETION

i) OBLIGATION OF DELETION

You can demand the responsible person that the personal data affecting you be deleted without delay and the responsible person is duty bound to delete these data without delay, unless one of the following grounds applies:

1. the personal data affecting you are no longer necessary for the purpose for which they were collected or processed in another way.
2. You withdraw your consent on which the processing under Art. 6, Para. 1, P. 1, lit. a or Art. 9, Para. 2, lit. a, GDPR is based and there is an absence of another legal basis for the processing. 
3. Pursuant to Art. 21, Para. 1, GDPR, you appeal against the processing and there are no overriding legitimate grounds for processing or you appeal against the processing under Art. 21, Para. 2, GDPR. 
4. The personal data affecting you has been unlawfully processed. 
5. The deletion of the personal data affecting you is necessary for fulfilling a legal obligation under Union law or the laws of the member states to which the responsible person is subject. 
6. The personal data affecting you were collected regarding the services offered by the information society under Art. 8, Para. 1, GDPR.

ii) INFORMATION TO THIRD PARTIES

If the responsible person has disclosed the personal data affecting you and they are obligated to delete them under Art. 17, Para. 1, GDPR, they are thus to take suitable measures, taking account of the available technology and the costs of implementation, including of a technological type, to inform the person responsible for the data processing, who processes the personal data, that you, as the affected person, have demanded the deletion of all links to these personal data or of copies or replications of these personal data.  

iii) EXCEPTIONS

There is no right of deletion if the processing is required 

1. to exercise the right to freedom of expression and information;
2. to fulfil a legal obligation, for which the processing is required under the law of the Union or the member states to which the responsible person is subject, or to perform a task which is in the public interest or ensues in exercising public authority, which has been transferred to the responsible person;
3. on grounds of public interest around public health pursuant to Art. 9, Para. 2, lit. h and I as well as Art. 9, Para 3, GDPR;
4. for purposes of archiving, scientific or historical research or for statistical purposes pursuant to Art. 89, Para. 1, GDPR, insofar as the law cited under Section i) is anticipated to make this processing impossible or seriously impairs it, or 
5. to assert, exercise or defend legal rights.

4. f   RIGHT OF NOTIFICATION

If you exercise the right of correction, deletion or restriction of the processing to the responsible person, they are obligated to notify all recipients to whom the personal data affecting you has been disclosed of this correction or deletion of the data or restriction of the processing, unless this proves to be impossible or is associated with disproportionate expenditure. 

You have the right against the responsible person to be informed of these recipients.

4. g   RIGHT OF DATA PORTABILITY

You have the right to receive the personal data affecting you, which you made available to the responsible person, in a structured, accessible and machine-readable format. In addition, you have the right to transfer these data to another responsible person without hindrance by the responsible person to whom the personal data was made available, if

1. the processing was based on consent pursuant to Art. 6, Para. 1, P. 1, lit. a, GDPR or Art. 9, Para. 2, lit. a, GDPR or on a contract pursuant to Art.6, Para. 1, P. 1, lit. b, GDPR and
2. the processing is done with the help of an automated process.

In addition, in exercising this right, you also have the right to obtain the personal data affecting you are transferred direct from a responsible person to another responsible person, if this is technically possible. Freedom and rights of other persons may not be affected by this.

The right of data portability does not apply to the processing of personal data that is necessary for performing a task which lies in the public interest or ensues in exercising public authority, which has been transferred to the responsible person.

4. h   RIGHT TO OBJECT

You have the right to object at any time to the processing of the personal data affecting you ensuing from Art. 6, Para. 1, P. 1, lit. e or f, GDPR, for reasons arising from your own special situation; this also applies to profiling supported by one of these provisions. The responsible person no longer processes the personal data affecting you, unless they can demonstrate compelling, legitimate reasons for the processing which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal rights. If the personal data affecting you is processed to operate direct advertising, you have the right to object at any time to the processing of the personal data affecting you for the purpose of such advertising; this also applies to profiling if it is related to such direct advertising. If you object to the processing for the purpose of direct advertising, the personal data affecting you will no longer be processed for this purpose. Irrespective of EU Directive 2002/58/EU, in connection with the use of the services of the information society, you can exercise your right to object by means of automated process in respect of which technical specifications are applied.

4. i   RIGHT TO REVOKE THE DECLARATION OF CONSENT UNDER DATA PROTECTION LAW

You have the right to revoke your declaration of consent under data protection law at any time. By revoking the consent, the legality of the processing undertaken up to the revocation is not affected.

4. j   AUTOMATED DECISION MAKING IN THE INDIVIDUAL CASE, INCLUDING PROFILING

You have the right not to be subjected to a decision based exclusively on automated processing, including profiling, which has a legal affect on you or which seriously impairs you in a similar way. This does not apply if the decision 

1. is required for concluding or fulfilling a contract between you and the responsible person,
2. if it is permissible on the basis of the legal provisions of the Union or the member states to which the responsible person is subject, and these legal provisions contain reasonable measures for safeguarding your rights and freedoms, or 
3. takes place with your explicit consent.

However, these decisions may not be based on special categories of personal data under Art. 9, Para. 1, GDPR, insofar as Art. 9, Para. 2, lit. a applies and reasonable measures have been taken for protecting your rights and freedoms as well as your legitimate interests.

Regarding the cases cited in (1) and (3), the responsible person takes reasonable measures to safeguard your rights and freedoms and your legitimate interests, wherefore at least the right to effect the intervention of a person on behalf of the responsible person who can hear the presentation of your standpoint and the appeal against the decision.

4. k   RIGHT TO COMPLAIN TO SUPERVISORY AUTHORITY

Regardless of any other administrative or judicial remedy, you have the right to complain to a supervisory authority, especially in the member state of your place of residence, your place of work or the location of the alleged breach, if you are of the view that the processing of the personal data affecting you breaches the GDPR.  

The supervisory authority to which the complaint was made informs the complainant about the state and the result of the complaint, including the opportunity of a judicial remedy under Art. 78 GDPR.  

Note that we may ask you additional information necessary to confirm your identity to exercise your rights. 

4. l   RIGHT IN THE CASE OF DATA PROCESSING FOR OPERATING DIRECT ADVERTISING

Pursuant to Art. 21, Para. 2, GDPR, you have the right to object at any time to the processing of personal data affecting you. In the event of a complaint from you against the processing of your personal data for the purpose of direct advertising, your personal data will no longer be processed for this purpose. Please note that the objection has effect only for the future. Processing carried out prior to the objection are not affected by this. 

4. m   REFERENCE TO THE RIGHT TO OBJECT IN A BALANCING OF INTERESTS

If we base the processing of your personal data on a balancing of interests, you can object to the processing. In exercising such a right to object, we request that the grounds on which we should not process your personal data as described by us are presented. In the event of your justifiable objection, we will examine the facts and will either cancel or adjust the data processing or explain our compelling, legitimate grounds to you.

4. n   THE RIGHT TO OPT-OUT

The right to opt out of any marketing communications that we may send you by clicking on the unsubscribe link at the bottom of any e-mail we have sent to you or, alternatively, by contacting us via our contact email-   info@mexpression.co.uk 

4. o   CHANGES TO THE DATA PROTECTION DECLARATION

We reserve the right to change or adjust this data protection declaration at any time, taking account of the applicable data protection provisions.  

We do not and will not knowingly collect information from any unsupervised person under the age of 13. For the processing of the personal data of a child below the age of 13, the consent of the holder of parental responsibility is necessary. We shall make reasonable efforts to verify in such a case that consent is given or authorized that way, taking into consideration available technology.

We will never ask you to confirm any account or credit card details via e-mail. If you receive an e-mail claiming to be from Muslim Expression asking you to do so, please ignore it and do not respond. 

Our web pages may contain links to other providers. We point out that this data protection declaration applies exclusively to the web pages of Muslim Expression. We have no influence on and do not control whether the other providers adhere to the data protection provisions.

We cannot be responsible for personal data that other parties may collect, store and use through their websites. You should always read the privacy policy of each website you visit carefully. 

Our business is constantly changing and our Privacy Policy will also change. You should check our website frequently to view recent changes. Any changes to the Privacy Policy will be posted on the Site and the date at the bottom of this Policy will be amended to reflect when it was last revised.